Broker Check


STRIVING FOR FINANCIAL SOLUTIONS.

ABOUT US

At AFA, we create customized plans by means of our experience and expertise, enabling you to reach your life goals. We specifically work with both individuals and businesses to provide financial solutions for their financial goals. 

Individuals

Learn more

Businesses

Learn more

Individuals

You deserve a holistic financial roadmap. As you begin to consider how best to manage your financial future, you should feel confident knowing that at AFA, you’re working with someone committed to providing the financial planning solutions customized to your situation. With our firm, you get a financial planner partner committed to working with you towards your goals, and the confidence that comes with building a comprehensive plan.


Businesses

We specialize in: Employer-Sponsored Retirement Plans, Group Insurance and Executive Benefits.  There are many important questions to consider when it comes to planning for your business. As a business owner, you have a lot to balance.  The future of your business still needs to be addressed - and the decisions you make now will prove to be vitally important to its financial health and longevity. While every business is different, most small business owners typically have four main objectives at the core of their planning needs: protect assets, build wealth, create income and manage taxes. We help you with solutions designed to manage risk, help create attractive benefits for key employees, and help prepare for your retirement and the succession of your business. 

Our Compensation

We provide investment advisory services for an asset based fee, which is based on the value of the investment portfolio on which you seek advice. This fee is part of the total portfolio fee and is deducted from your account in quarterly installments. So regardless of the platform you choose, we receive the same compensation. We believe this fee structure to be integral in providing you with objective investment recommendations.

Our compensation on insurance products, which includes employer sponsored employee benefit program, annuities, life, disability, and long-term care insurance, comes in the form of commissions paid to us directly from the insurance companies whose products you choose. We do not receive any compensation for referring you to our network of other professionals. Our recommendations are based on the trust we have in these professionals and our experience in using them for our own personal planning.


There are 200 million companies worldwide,

yet only 2% of them know their value.  

Source: What's Your Business Worth, Michael M. Carter, Daniel Priestly, Scott Gabehart, 2016

Meet Our Team

Alice Lee

Financial Associate

(973) 287-3557

(201) 984-5433

Alice Lee is a dedicated young financial professional who has worked closely with Paisu Kang, CFP, CEBS on small group employee benefit plans since 2015. Ms. Lee holds a Master’s degree in Management from the Polytechnic...

Read more

Paisu Kang, CFP®, CEBS®, MBA

Investment Adviser Representative*

(973) 287-3557

(201) 984-5433

Paisu Kang helps clients with a wide range of wealth and financial management services, including retirement planning, pension planning, estate planning, and employee benefits. For almost twenty years, Paisu Kang has been helping...

Read more
OUR MISSION

OUR MISSION

American Financial Alliance, Inc. (AFA) empowers you to take control of your financial lives through the critical application of our knowledge. 

Learn more

Contact Us

Thank you! Oops!